# A website for local businesses: what it should have and what it costs

> What a salon, restaurant or clinic website should have to be found and receive requests, what it costs and what to check before signing up.

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Page: https://alphaimpact.pt/en/guias/website-para-negocios-locais · Updated: 2026-10-27

A local business website has three jobs: to be found in local searches, to show the essentials in seconds on a phone and to turn the visit into a request, whether a call, a message or a booking. Our plans start at 35 € per month, with no upfront cost.

## What should a local business website have?

- Clear services and prices, so customers do not have to ask.
- Opening hours, address and map, with one button to call and another for WhatsApp.
- Real photos of the place and the work.
- A way to ask: a booking, a reservation, an order or a form.
- A link to the Google Business Profile, where many customers find you first.

## How do you show up in local searches?

In searches for a service in a town, what counts is the Google Business Profile, the same name, address and phone everywhere and copy that clearly says what you do and where.

A fast, well-structured website helps Google, and AI assistants too, to understand the business and recommend it.

## Why does speed matter?

Many visits come from phones, in a hurry: someone looking for a restaurant wants the menu and the phone number, not an animation. A static website, with no plugins, opens quickly and has fewer points of failure.

## How much does a website for a local business cost?

On our plans, the website is paid monthly with no upfront cost: you only start paying once you approve the website. Essencial costs 35 € per month, Profissional 59 € per month and Negócio from 99 € per month, with online bookings, reservations or orders.

## What should you check before signing up?

- Whose name the domain is registered in.
- Who writes the copy and who approves it.
- Whether you can change prices, opening hours and photos yourself.
- Whether the website has the link to the electronic complaints book (Livro de Reclamações) and a privacy policy, which are mandatory in Portugal.

## Frequently asked questions

### Whose name is the domain in?

Your business's name. If you already have a domain, we use yours.

### Who writes the copy?

We write it from a conversation with you and send it for approval before publishing.

### Can I have online booking?

Yes, on the Negócio plan, connected to the calendar you already use or to a new one.

### Does the website have an English version?

On the Negócio plan, yes.

## See also

- [Website plans for local businesses](https://alphaimpact.pt/en/planos/)
- [Websites for hair and beauty salons](https://alphaimpact.pt/en/planos/saloes)
- [Websites for restaurants and cafés](https://alphaimpact.pt/en/planos/restauracao)
- [Websites for clinics](https://alphaimpact.pt/en/planos/clinicas)

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Alpha Impact, Lda, Lisboa, Portugal · Company no. (NIPC) 516881590 · info@alphaimpact.pt · +351 916 464 768 · First step: a 30-minute call, free of charge.